Architecture Boardroom Coaching Program

Business Coaching for growing your Architecture Firms faster and more profitably with the help of experienced coaches Maryanne Hewitt, Frank Niekamp, their team, and other high achieving architecture firms.

Our Architecture Boardroom program is designed to grow your firm faster and more profitably in collaboration with other, ambitious architecture firms.

3 Primary Objectives

  1. Increase partner Net profitability to 20%+ gross revenue
  2. Decrease partner production hours and help you focus more ON the business than IN the business
  3. Establish a more reliable revenue stream and attain scalable growth

If you already have an established architecture firm and you want to take it to the next level fast, this may be just what’s needed to get you over the hump.

Qualification Criteria

There is a qualification process for each member firm. Maryanne and Frank will be personally delivering the Boardroom program and we only work with a maximum of 64 firms at any time. Each firm must want to achieve the 3 objectives above.

This program is for ambitious, established and coachable architecture firms from around the world. It’s very exciting, it produces unprecedented results for you, however, it’s not for everyone.

Apply now to see if you or your team qualifies.

Who it’s not for

  • Architecture firms that have a track record of FTI – Failure To Implement.
  • Startup architecture firms – you need to be established and have achieved at least $750K in net annual revenue.
  • Mid-sized architecture firms – if you’ve achieved over $3M and have 3+ doer-sellers we have a private coaching program that may be more suitable for you and your team.

Who it is for

  • Profile
    • You are ambitious, established, and coachable.
    • You are an owner or partner rainmaker in an architecture firm with a minimum of 3 years in business.
  • Commitment:
    • You must be dedicated to your success. The program yields exceptional results, but it’s not for everyone.
    • Achieving typical results requires a commitment to embracing new challenges and may take 12-18 months.
  • Engagement:
    • Be fun! Be ready to participate in an engaging program with the right balance of accountability.


The format of the program is the ‘secret sauce’ that makes the Architectural Boardroom group coaching program so effective. It is the right mix of live coaching supported by our proven system to grow a successful architecture firm.

  • a boardroom of like-minded owners to drive success for your firm
  • peer-peer group experience sharing and learning
  • facilitated by a high performance coach with an architectural entrepreneurial & sales background
  • tangible outcomes focused on tracking 6 key success areas to sustain profitable growth for your firm

When we get to speak we’ll give you the exact format in detail and we’ll see if it works for you. If you need more support, you can upgrade to our private coaching program.


Compared to the cost of ‘money left on the table’ over the years, group coaching is very cost effective. The firms we have coached over the past 20 years have added >$1BN in new profit so they know our methods work.

If you qualify for our Boardroom program, we guarantee to help grow your architecture firm. If you show up to your scheduled meetings and implement everything you commit to, then we will guarantee a 10X return on your investment.

If you implement everything and do not get a 10X return each year during your participation, then we will continue coaching for free until you reach your goals.

Simple as that. You implement everything you commit to with our guidance, and you get a massive return on a very modest investment.

The Process

You can apply for our boardroom program using the button below. We will then review your application and get back to you if we think you are a good fit.

The next step after your successful application will be a Zoom interview with either Maryanne or Frank to learn more about your specific priorities and determine which group will best support your goals.

Our first session will be a 90 minute onboarding to the program and then we’ll quickly get you introduced to your boardroom group and started on the path to accelerated growth.


At SalesStar AEC, we combine proven go-to market strategies, business development and sales coaching to deliver long term results that align with your vision and purpose.

SalesStar’s program helps Firms grow profitable revenue.

We guarantee your results so you don’t have to worry if our program will work for your firm. We guarantee to grow your Firm.

Start Growing Right Now With These Free Resources

Here are some free resources to show you just how committed we are to helping you succeed.